We know through extensive early child developmental research that very young children learn best through “old fashioned” play, and by mimicking what other children are doing. By showing positive examples of children exploring their world through their 5 senses, Braincandy provides a platform for very young children to become more self aware and discover how they are connected to the world. Braincandy is Smart Food for Hungry Little Minds.

Braincandy creates a “lean forward” experience. While most educational videos provide a passive learning experience (flashcards on video) and can be great for pacifying young children to sleep, Braincandy recognizes the negatives of deliberate passive exposure. Braincandy’s secret formula on the other hand creates a new standard of content (See Mommy Daddy Preview) that “actively” engages young children in the learning process, never talking down to them, all within a fun and entertaining platform.