Young Children and Media?

to monitor both the quality of the television content I watched and the amount of time I spent watching it. I remember as a child learning many new things from programs like Zoom, The Electric Company and Sesame Street, which enhanced my early learning. In fact, even the American Academy of Pediatrics (AAP) purports that preschool children who watch educational TV programs do better on reading and math tests than children who do not. In today’s fast-paced world of two-parent working families, we often feel that we don’t have as much control as we should have over our children’s television viewing time.

At Braincandy, we feel that it’s important to make sure that the content itself doesn’t raise questions about “appropriateness.” We feel that creating content that enhances your child’s learning, stimulates their creative will and creates a “lean forward,” interactive experience is imperative. Time in front of the TV can be an